USA Today recently asked its readers to vote for the best fall driving route, and M-22 beat out 19 other locations around the country.
The 116 mile highway stretches along the northwestern side of Michigan through Grand Traverse, Leelanau, Benzie and Manistee counties.
Mary Carroll is the President of the Benzie County Chamber of Commerce and the Benzie County Visitors Bureau.
“Now lots more folks nationally and beyond are going to learn about M-22, bringing more attention to our area and more visitors. Those are the things that drive our local economy up here, tourism and agriculture are the two biggest industries that we have” says Carroll.
Carroll says says that M-22 makes drivers take their time. “It gives you the opportunity to take in all the beauty. There’s several places with turnouts and scenic overlooks to take advantage of along that trip, and so I think that’s part of the charm in it” says Carroll.
Along the route, motorists can see beautiful views of Lake Michigan, visit many local businesses including microbreweries and wineries, and stop off at the Sleeping Bear Dunes National Lakeshore.
USA Today tells readers to not rush up north just yet, because reports from the Foliage Network show the color change has not yet reached its peak, as seen here…
M-22 has been around since 1919, and although it is already immensely popular, Carroll feels it finally is getting the recognition it deserves.