Central Michigan University announced today that it has sold its television station in Flint as part of the FCC’s broadcast spectrum auction. The station, which was purchased by CMU in 2009 for $1 million, sold for $14 million.
University President Dr. George Ross said, “This was a difficult decision. Two facts, however, greatly influenced our conversation. First, nearly all viewers will continue to have access to PBS through other sources. If that weren’t the case, we wouldn’t have participated in the auction. Second, our students are our core mission. Our mandate. We must focus our resources on their success. This decision was made to benefit Michigan families, including those in Flint.”
Additionally, Ross said said the Board of Trustees will discuss and determine how the auction revenue will be invested.
The station was sold in a historic auction conducted by the Federal Communications Commission to gain spectrum for the nation’s mobile wireless companies.
CMU will continue to operate 8 radio stations and 4 TV stations throughout central and northern Michigan.
CMU invests more than $3 million a year in its public broadcasting system